As the COVID-19 crisis forced the cancellation of hundreds of blood drives in just the first month, the Hunter|Johnsen team worked closely and quickly with the LifeStream team to create and produce 30-second Television and Radio PSAs, in both English and Spanish. The PSAs created awareness that COVID-19 has not stopped the illness, accidents, or tragedies that occur. It only added to the need for blood donations. LifeStream and the entire medical services industry cannot save lives without our donations.
Local stations – KESQ, KPSP, KDFX, KUNA, KVER, KEVC, Spectrum and KDGL, KDES, ESPN, MOD, ALT, KOOL/KJJZ, KGAY, KUNA, KLOB, KPST, and iHub Radio – were all quick to unite for the cause and do their part in getting the word out regarding the urgent need for blood donations, and encourage donors to make an appointment at LStream.org. A big thank you from Hunter|Johnsen and LifeStream Blood Bank to all those individuals and stations who helped us during this critical time!