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Thoughts2019-08-26T04:24:54+00:00

Fairwinds Refresh: Highlighting a Year-Round Unforgettable West Coast Lifestyle

Fairwinds Community and Resort is a premier, oceanfront, masterfully planned residential community set within the spectacular coastal environment of central Vancouver Island. The Fairwinds team approached Hunter|Johnsen with a need for a refresh to all their communications materials – everything from their real estate offerings, 18-hole golf course, and wellness club, to their full service marina. The overall brand was refreshed, e-Newsletter and Newsletter templates were designed, Brochures and Rack Cards were created for the various divisions, and Outdoor Billboards and Tourism Visitor Guide and Magazine Print Ads were also developed.

By |July 29th, 2020|Categories: In the news|Tags: , , , , |Comments Off on Fairwinds Refresh: Highlighting a Year-Round Unforgettable West Coast Lifestyle

Crazy Riding: A LifeStyle Brand – for Extreme Sport Enthusiasts – That Gives Back

Crazy Riding’s founder and owner was introduced to the Hunter|Johnsen team through marketing partner, Salt Marketing. Our client was in need of a Corporate Brochure that would capture the vision and philosophy of the brand. A business focused on really making a difference in helping to make young athletes the focus of the future, Crazy Riding developed a clothing line geared towards avid skateboarders, surfers, and BMX riders – where a significant portion of all profits go back into the communities for young athletes. Following an information-gathering session, and brand personality discussions, a 6-Page Brochure was designed that spoke to the vision, highlighted the company, its affiliates, and the product offerings.

By |July 22nd, 2020|Categories: In the news|Tags: , , , , |Comments Off on Crazy Riding: A LifeStyle Brand – for Extreme Sport Enthusiasts – That Gives Back

Award Winning Efforts for an Award Winning Product

BuzzBox Beverages came to the Hunter|Johnsen team in need of a comprehensive Corporate Sales Kit. Buzzbox premium cocktails is a first of its kind beverage manufacturing company that created all-natural, premium, single-serve, ready to drink cocktails in recyclable, eco-friendly, and energy-efficient packaging. Working closely with their team, we created a 16-Page bright, colorful Sales Brochure that highlighted the product,  flavors, ingredients, specs, consumer and retailer benefits, packaging details, product comparison, and industry trends and analysis. A Print Ad was also developed. Both the Brochure and Print Ad were award-winning entries with the American Advertising Federation.

By |July 17th, 2020|Categories: In the news|Tags: , , , , , |Comments Off on Award Winning Efforts for an Award Winning Product

The Start of a Brand – for Pets and the People Who Love Them

When the Hunter|Johnsen team met with the  husband and wife team who had recently moved to the United States from the United Kingdom, they were in need of a logo for their new company. They had owned an online company in the UK, and sold it before moving to the U.S. Based in La Quinta, the team was setting up an e-commerce website to sell a variety of gifts – for pets and the people who love them. The name they had come up with was Chimpfeet. They knew they wanted a chimpanzee in their logo, and something that was special and fun – to match the spirit of the industry. Following discussions to find out more about the team, the company, and its [...]

By |July 10th, 2020|Categories: In the news|Tags: , , , |Comments Off on The Start of a Brand – for Pets and the People Who Love Them

LifeStream Blood Bank Extends City Challenge Due to Increased Need

For the third year in a row, Hunter|Johnsen joined together with LifeStream Blood Bank to promote LifeStream’s Nine Cities Blood Drive Challenge. With the summer months in the Coachella Valley being the most challenging for the LifeStream Blood Bank to receive donations, 2020 proves to be an even greater challenge as a result of the pandemic. The campaign period was extended by one month, taking place in July and August. A media campaign highlighting the Challenge and the importance of donating blood was developed, and included digital, television (click here to view), radio, and print advertising – in English and Spanish. The creative tied in with the current general awareness campaign “If not us, who? If not now, when?” to reinforce the message that [...]

By |July 1st, 2020|Categories: In the news|Tags: , , , , , , |Comments Off on LifeStream Blood Bank Extends City Challenge Due to Increased Need

Property Solutions that are Off The Grid

The team at Off The Grid Property Solutions re-connected with Hunter Johnsen in the Spring of 2020, ready to move forward with a refresh of their collateral materials. Knowing most interaction these days would be by phone and email, their need was for a straight forward Brochure – one that lets their customers know who they are, what they do, and what makes them different. As one of Southern California’s leading companies offering comprehensive real estate solutions, Off The Grid is in the business of helping homeowners, and improving communities – one home at a time. They’ve made it their mission to rejuvenate neighborhoods and increase the standard of living by improving the overall quality of housing for residents. With their focus on residential [...]

By |June 26th, 2020|Categories: In the news|Tags: , , , |Comments Off on Property Solutions that are Off The Grid
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