The team of Hunter|Johnsen was recently honored with two Addy Awards for LifeStream Blood Bank’s “If Not Us, Who?” campaign. The awards were for the Integrated Cross-Platform Campaign that included both Digital and Print, and for the Print Campaign. The campaign, “If Not Us, Who? If Not Now, When?” encourages individuals to “Make a donation. Make a difference.” The campaign began with [...]
As we go through this crisis, it’s overwhelming to realize that illnesses, accidents, and surgeries unrelated to COVID-19 are still taking place and require attention from medical professionals every single day. Throughout this time, people are suffering heart attacks and strokes, and others are involved in car and bike accidents. There are cancer patients in need of transfusions and surgeries, those being [...]
As the COVID-19 crisis forced the cancellation of hundreds of blood drives in just the first month, the Hunter|Johnsen team worked closely and quickly with the LifeStream team to create and produce 30-second Television and Radio PSAs, in both English and Spanish. The PSAs created awareness that COVID-19 has not stopped the illness, accidents, or tragedies that occur. It only added to the [...]
The American Advertising Federation (AAF) recently presented Hunter|Johnsen with two industry awards for the Coachella Valley Economic Partnership’s Summit – the premier business event of the Greater Palm Springs area, now in its 16th year. Awards were handed out for the Summit’s Integrated Cross-Platform campaign, and included digital, social media, television, radio, print and event day collateral materials. The second award was [...]
For the fourth consecutive year, the Hunter|Johnsen team was thrilled to win Addy Awards for CV Water Counts. Two Gold Addys were awarded for English and Spanish Integrated Campaigns (which includes digital, TV, radio, outdoor, airport advertising, and print), and two Gold Addys were awarded for the English and Spanish “Every Drop Counts” and “Cada Gota Cuenta” Print Campaigns. The campaigns feature [...]