Every organization has a story worth telling. At Hunter|Johnsen, we believe thoughtful branding and strategic communications can help bring that story to life. We've had the privilege of working with Ari's Place on a variety of projects over the years. When the organization was ready to refresh its communications following a hiatus as a result of the pandemic, we were honored to [...]
To celebrate National Blood Donor Month, LifeStream Blood Bank launched a creative and engaging fundraising campaign called Operation SOS (Shave or Save), designed to raise awareness, inspire blood donations, and support local patients in need. The concept was simple: participants nominated friends, family members, or coworkers to shave their facial hair—or even their heads—if a fundraising goal was reached. Supporters could contribute either [...]
Spring in the Coachella Valley means one thing for many locals and visitors alike — polo season. With matches drawing spectators from across the region to the famed Empire Polo Club grounds in Indio, it also creates an exciting opportunity for local businesses to connect with the community in a memorable way. Recently, the Hunter|Johnsen team had the opportunity to design a [...]
At Hunter|Johnsen, we believe great design starts with a meaningful story—and few missions are more compelling than helping animals find safe, loving homes. Our team had the opportunity a number of years ago to partner with Loving All Animals, a Coachella Valley–based nonprofit dedicated to saving companion animals and supporting a no-kill community through adoption, education, and collaboration. Their work focuses on [...]
In the world of marketing and design, there’s a common assumption: if your brand feels dated, it’s time for a full rebrand. New name. New logo. New everything. But in reality, that’s not always the smartest – or most effective – move. Sometimes, the strongest brands aren’t reinvented. They’re refined. At Hunter|Johnsen, we’ve seen time and again that a thoughtful brand refresh—grounded [...]