Turning Water-Saving Information Into Useful Community Resources
Sometimes the most effective communications tools are the ones people can actually use. For CV Water Counts, Hunter|Johnsen developed a series of four easy-to-understand information sheets designed to help Coachella Valley residents, businesses, HOAs, and other property owners make informed decisions about water use and water-efficient landscaping. The project started with an idea: create practical, visually engaging resources that could take important [...]
A Fresh Look for a Strong, Regional Voice
Sometimes the strongest brand refresh isn’t about creating something entirely new. It’s about recognizing what already works—and making it work harder. When the Greater Coachella Valley Chamber of Commerce (GCVCC) approached Hunter|Johnsen to refresh its brand, the direction was clear: retain the recognizable visual elements and overall character of the existing identity, while creating a stronger, more sophisticated and versatile brand. In [...]
Bringing the Ari’s Place Story to Life
Every organization has a story worth telling. At Hunter|Johnsen, we believe thoughtful branding and strategic communications can help bring that story to life. We've had the privilege of working with Ari's Place on a variety of projects over the years. When the organization was ready to refresh its communications following a hiatus as a result of the pandemic, we were honored to [...]
Operation SOS: Shave or Save for a Great Cause
To celebrate National Blood Donor Month, LifeStream Blood Bank launched a creative and engaging fundraising campaign called Operation SOS (Shave or Save), designed to raise awareness, inspire blood donations, and support local patients in need. The concept was simple: participants nominated friends, family members, or coworkers to shave their facial hair—or even their heads—if a fundraising goal was reached. Supporters could contribute either [...]
Spotlighting a Local Favorite
Spring in the Coachella Valley means one thing for many locals and visitors alike — polo season. With matches drawing spectators from across the region to the famed Empire Polo Club grounds in Indio, it also creates an exciting opportunity for local businesses to connect with the community in a memorable way. Recently, the Hunter|Johnsen team had the opportunity to design a [...]
Designing with Purpose
At Hunter|Johnsen, we believe great design starts with a meaningful story—and few missions are more compelling than helping animals find safe, loving homes. Our team had the opportunity a number of years ago to partner with Loving All Animals, a Coachella Valley–based nonprofit dedicated to saving companion animals and supporting a no-kill community through adoption, education, and collaboration. Their work focuses on [...]